MUSIQUE Store Goes OfflineTech & biz10 April 2019
By Larasati Oetomo
After successfully running a digital marketplace for audio technology, PT V2 Indonesia is getting closer with their customers by launching a physical store.
With more than 25 years of experience in distributing audiovisual gadgets and technology, PT V2 Indonesia is taking yet another big step in the market. They recently opened their first audio retail store at Plaza Indonesia, MUSIQUE. The store is the expansion of their digital marketplace musique.co.id .
Here, they sell only premium home audio, speakers, and other accessories that may be difficult to find in Indonesia. Audiophiles sure will be excited to try out the best audio technologies in the world, including KEF, BLUESOUND, NAD, PSB, and LOEWE. During the launch of the store, they introduced three aces from their store: Vault 2i from BLUESOUND, M10 from NAD, and Alpha P3 from PSB Speakers.
The store design is described as both “futuristic” and “instagrammable”, making shopping experience enjoyable. The “futurism” they bring in is more than a gimmick, since they also brought the latest technology such as object-recognition table, front window LED, and video mapping inside the store.
With the launching of this physical store, MUSIQUE customers are given first-hand experience to explore audio technologies.
PHOTOS Courtesy of LXN Communication